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----- MUSIC MARKETING · CREATIVE STRATEGY

Helping music
find its
audience

CGI Marketing is a Southern California music marketing and creative strategy company focused on emerging artists, digital audiences, and culture-led brand partnerships

ARTIST STRATEGY ~  AUDIENCE DEVELOPMENT  ~  DIGITAL CONTENT  ~  PARTNERSHIPS

music

ABOUT CGI MARKETING
Music is creative.
Growing an audience
is strategic.

CGI Marketing works at the intersection of music, digital media, and audience development. We help translate an artist's identity and creative work into a clear market position, an intentional content strategy, and opportunities to connect with the right listeners.

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Our work is especially focused on independent and emerging talent — where thoughtful research, strong storytelling, platform fluency, and creative partnerships can make a measurable difference.

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We approach music marketing as both culture and business: understand the artist, understand the audience, then build the bridge between them.

WHAT WE DO

Strategy built
around the music.

No two artists build community the same way. Our work starts with the creative identity and builds outward into audience, content, release, and partnership strategy.

Artist & Release Marketing

Campaign strategy for emerging artists, singles, EPs, and creative projects — from positioning and launch planning to post-release audience growth.

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Audience Development

Research-led audience mapping across streaming, social, and video platforms to identify communities, behaviors, and growth opportunities.

 

Social & Content Strategy

Music-first content systems for TikTok, Instagram, YouTube, and short-form video, built around artist identity rather than one-off posts.

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Brand & Venue Partnerships

Collaboration concepts connecting artists with restaurants, lifestyle brands, venues, and cultural communities where music can create shared value.

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Music Market Research

Artist discovery, competitor reviews, platform analysis, trend research, and clear reporting that turns culture and data into actionable direction.

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Campaign Analytics

Practical measurement frameworks that track content performance, audience response, and campaign learning to guide the next creative decision.3

OUR APPROACH

Research first.
Creative always.

01 Discover

Understand the artist, project, audience, and market context.

02 Position

Define the story, audience opportunity, and campaign direction.

03 Activate

Build content, release, partnership, and platform strategies.

04 Result

Review performance and turn results into the next action.

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CGI MARKETING · SOUTHERN CALIFORNIA

Music. Audience.
Momentum.
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2026 CGI MARKETING

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